A new online Australia-wide not-for-profit radio station for seniors is entertaining listeners with a unique combination of timeless music and top tech tips.
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MITE Radio - it stands for Making IT Easy - is where music, memories and technology unite.
Based in Perth, founders of the station, Kay and Tony Maccione, want to empower people to enhance their lives with technology.
But they want to do it while entertaining with a soundtrack that transports listeners from the golden age of rock'n'roll to 80s synth-pop.
"Our primary passion is to make IT easier for people," Kay said.
"Listeners can ask tech questions via email, text, or on our socials.
"Tony is our tech guru. He is a whizz and has been in the industry a long time so very few questions challenge him.
"He knows how frustrating it can be for older people who didn't grow up in the tech age to finally get the hang of their phone, only to find it gets updated and they don't know what to do."
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Between 11am and 12noon weekdays WST, listeners can hear answers to all their tech questions plus a series of cyber snippets.
"We cover various categories and talk about things like what you can get for nothing on the Internet and tips and tricks, such as how to increase the size of text on your mobile phone and how to avoid scams," Kay said.
"There are also fun things like the fact you can sit on the beach with a solar powered bikini on, plug your phone in and charge it on the beach."
The snippets are played twice in the hour 24/7 and also go to other outlets MITE has a partnership with - including The Senior.
"Our radio station is easily accessible, you just go to a smart device and press play," Kay said.
"It's a familiar medium, particularly to people who didn't grow up in a digital age.
"You can be entertained and amused, hear great music and learn a bit."
MITE Radio, which launched in February, is building its local content and will have more programs coming on board covering areas like finance, photography and social media.
