It's been a little while between albums but Deep Purple have released a new studio album '=1' and the first single, Portable Door.
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Produced by the Berlin-based agency Mutter and Vater and directed by Leo Feimer, the video showcases Deep Purple against the backdrop of the new album artwork, capturing the band in their essence as they share a stage and perform together.
The enigmatic album title '=1' encapsulates the band's philosophy of unity amidst complexity, promising an album that resonates deeply with their five decades spanning hard rock legacy.
The album will be out on July 19 and is released on the back of the band pulling out of the Pandemonium Rocks Festival in Australia recently.
Produced once again by iconic Bob Ezrin, '=1' captures the purest classic Deep Purple sound, without relying on nostalgia.
In a recent interview regarding the sonic direction of their upcoming album, guitarist Simon McBride shared insights.
"The new album will reflect what the five of us create in the rehearsal room. Many of the songs, like Portable Door, were written in the first sessions and literally came together in five or 10 minutes. It all was so easy and natural."
Frontman Ian Gillan, highlighting the organic nature of Deep Purple's song writing, added: "Throughout Deep Purple's history, our best songs have always been those that were written in no time at all. We've played what felt good and developed songs as we have always done."
With three consecutive No.1 albums in their back pocket and a resurgent new energy powering them forward, this is Deep Purple at their pinnacle.
Now WHAT?! (2013), inFinite (2017) and Whoosh! (2020) have sold over one million copies worldwide, making Deep Purple one of the most successful rock bands currently active.
Whoosh! reached #1 on the album charts in seven countries and charted in the top 10 in another 12.
Furthering their collaboration with Ezrin, in 2021 and during the pandemic the band recorded a collection of cover songs from their own homes (normal for most bands nowadays, revolutionary for a band that records everything together in the studio), creating an eclectic and celebratory history of their roots in music, in the shape of Turning To Crime.
In 2022 came the sad news of Steve Morse's departure due to personal circumstances, but Deep Purple, never a band to let a set back throw them off course, sought out the skills of guitarist Simon McBride and played the year out in style, exciting crowds with a new energy and excitement.
Ian Gillan, Roger Glover, Ian Paice, Don Airey and Simon McBride continue with renewed vitality, pushing the boundaries of hard rock to audiences around the globe, proving that Deep Purple are very much here to stay.
Therese Murray
Wordsmith. Senior journalist. Editor. I have a proven track record in helping people and communities solve their problems. My career is all about telling stories.
Wordsmith. Senior journalist. Editor. I have a proven track record in helping people and communities solve their problems. My career is all about telling stories.
