THE Senior is refreshing its online experience with a new-look website at thesenior.com.au.
The switch comes as The Senior introduces innovative digital-first publishing technology that will also make the monthly print editions of the newspaper easier to read.
Australia's most trusted source of news and information for mature Australians, The Senior's popular website will deliver adaptive features that make it simple to get your favourite reading on the go, wherever you are.
Redesigned to be easily accessed from any device, thesenior.com.au will have a sleek new look and articles will be easier to read and faster to load on your smartphone, tablet, laptop or desktop.
The streamlined functions are optimised for faster page and story navigation and a more engaging user experience, plus easier sharing on your social network.
Drawing on the editorial team led by The Senior editor Cheryl Field, thesenior.com.au will continue to deliver all of the news and information that readers have come to expect and trust.
As well as the latest updates on government decisions and other issues affecting seniors, there's advice on travel, health, finance and lifestyle and, of course, our ever-popular puzzles!
The website's new advertiser opportunities allow businesses to reach thesenior.com.au's growing online audience.
The publishing technology being introduced at The Senior is at the forefront of newspaper and website production worldwide.
The August edition of the printed version of The Senior will introduce a vibrant new look, including larger text to make articles much easier to read.
Ms Field said that while the look of The Senior online and in print was changing, its mission would not.
"As the trusted voice of senior Australians, The Senior will continue to deliver quality journalism and essential information," Ms Field said.
"We're evolving and adapting just as our audiences and advertisers are evolving and adapting. But our commitment to providing your favourite reading isn't changing, including our trusted coverage of the important issues affecting the growing number of older Australians."